• Young People of the Year or 'YOPEY' is a campaign to give young people a fairer image in the media – and society as a whole – by 'revealing, recognising and rewarding' young unsung heroes and setting them up as positive role models for other young people to copy.
• By doing this YOPEY improves relations between the generations, including reducing the elderly's fear of teenagers.
• National leaders praise YOPEY. You can read endorsements from Prime Ministers on this page. To see endorsements by UK leaders click on Next Page at the bottom of this page.
• YOPEY is mainly supported by commercial companies as part of their Corporate Social Responsibility. But it can also promote your business. YOPEY can train staff volunteers to give presentations on good citizenship.
• Sponsors range from FTSE100 companies to SMEs. You can see all of them on our Thanks pages. We also receive support from public services, such as police and councils, and charitable trusts.
• YOPEY also runs Befriender schemes where young people befriend elderly people in care homes, often living with dementia.
• Together with all these people YOPEY is 'Creating Tomorrow's Great Citizens Today'.
• We have stopped using an 0845 number, but this remains on older sections of this website, which are unaltered records of YOPEYs at that time. Please call YOPEY on 01440 821654.
YOPEY's main aims and objectives
On the Charity Commission's website, YOPEY’s Activities are listed as:
We run campaigns to combat the bad press inflicted on young people by revealing, recognising and rewarding young unsung heroes and setting them up as positive role models (PRMs) for other young people to copy. These campaigns are usually held in a single counties but we have done larger areas, such as the whole of the UK for a magazine in 2008, and smaller areas, such as a town or council district.
The Charity Commission lists YOPEY’s Charitable Objects as:
Boris backs London YOPEY
The Mayor of London Boris Johnson has become the latest political leader to endorse YOPEY following, among others, David Cameron, Nick Clegg and Ed Miliband.
Upon hearing about the John Lewis Young People of the Year – the first YOPEY in the capital – Boris said: “London is full of talented young people who are doing amazing things to help their communities.
"It is fantastic that Young People of the Year are showcasing the achievements of these role models and encouraging more youngsters to strive to be the best they can.”
Typical YOPEY awards ceremony
Founder Tony Gearing opens Bedfordshire YOPEY
For more on these awards click here
Weren’t the Olympics and Paralympics marvelous, amazing, or as the young would say AWESOME. Well, welcome to the Olympics for young people who give to the community. Just like the medal winners at the Games, I believe every young person here can be role models for today’s younger generation, and a source of pride for the older generations.
YOPEY condemns unfair TV ad about youth crime
FACT – 30% of adults aged 16-24 were victims of crimes covered by the CSEW, compared to 21% of all adults.
FACT – 15% of adults aged 16-24 were victims of personal crime (e.g. violence, robbery, theft from the person), compared to 6% of all adults.
YOPEY founder Tony Gearing was interviewed on Radio 5 Live on October 10th condemning a TV ad that is promoting the elections for Police and Crime Commissioners. He also appeared on BBC Radio Suffolk and BBC Radio Kent. The story was also reported in national newspaper of the year, the...
When Jack met Ed...
Buckinghamshire’s Young Person of the Year has met top politician Ed Miliband – and given him the benefit of his advice.
Jack Elderfield, who won last year’s top Bucks YOPEY for helping to run a Chesham charity, joined a delegation of invited YOPEY winners and other young people, to meet the Labour leader and discuss politics.
Mr Miliband wanted to know how to engage young people in politics and his office had approached YOPEY founder Tony Gearing asking him to put forward some young people for the discussion at Westminster, which included
...and then Alex and Moses
Past Essex Police Young People of the Year Alex Penn and Moses Burrell met top politician Ed Miliband – and gave him the benefit of their advice.
Sixteen-year-olds Alex and Moses, who were the junior winners in the 2009 YOPEY, joined a delegation of young people from across the country, including other YOPEY winners, to meet the Labour leader and discuss politics.
Mr Miliband wanted to know how to engage young people in politics and his office had asked YOPEY founder Tony Gearing to put forward some young people for a discussion at Westminster, which included...
Opposition Leader backs YOPEY
Ed Miliband, the new leader of the Labour Party, has become the latest political leader to back YOPEY.
Mr Miliband's letter is reproduce here. In it he writes:
"I am delighted to send my best wishes and support to Young People of the Year, which does extraordinary work with our young people in the East of England and across the country.
"For too long, too many young people have been poorly represented, both in the media and in the halls and chambers that make up our democracy. Too many young people still feel that decisions are made for them,...
Deputy Prime Minister endorses YOPEY and highlights one entry
“YOPEY is leading the way in recognising the contribution young people make – to their families, to their communities and to our society as a whole," said Deputy Prime Minister Nick Clegg.
"It can be extremely frustrating when negative stereotypes in the media obscure that contribution, and YOPEY does a great job in setting the record straight.
"Well done to the scheme, and well done to all of the young men and women being celebrated in these awards. Their stories are an inspiration to us all.”...
Prime Minister and Chancellor endorse YOPEY
Young People of the Year winners from Bedfordshire, Buckinghamshire, Essex and Nottinghamshire have been to the Houses of Parliament as guests of David Cameron.
Before he became Prime Minister, the Conservative leader asked to meet ‘Yopey' founder Tony Gearing and some of the young people ‘revealed, recognised and rewarded' by the growing campaign to give the younger generation a fairer image.